Illumask Review

By |February 27th, 2015

Ellie Malmin Reviews Illumask

The product & the claim…

If you’ve spent any time browsing the beauty aisle lately, you’ve no doubt noticed a new product called Illumask. It uses light-emitting diode (LED) to reduce the signs of acne & aging. This kind of […]

The Mother of Beauty

Those in the lash and brow world know Ellie Malmin’s name is synonymous with customer service, education, and of course, beauty. So how did Ellie earn her status and reputation as “mother?”

Ellie Malmin

With more than three decades of experience in the industry, her technique and bedside […]

Cover Up Tattoos with Airbrush Makeup

How to Cover Up Tattoos with Airbrush Makeup: Step-by-Step


Ellie Malmin – Mother of Beauty – February 11, 2015

I had a friend who was going to a swim-suit modeling ask me to please help her cover her tattoos…

I thought this would be an excellent topic to cover. I used an airbrush gun to apply waterproof makeup to […]

What’s New from Ellie this Week? Basic 101 Makeup Application

Basic 101 Makeup Application with Contouring & Highlighting Effect

An easy, fun & fast makeup application you can do in under 5 minutes.


Ellie Malmin – Mother of Beauty – February 3, 2015

This basic 101 makeup application with contouring and highlighting effects is an easy, […]