Come see Ellie speak at the International Congress of Esthetics & Spa event in Long Beach, CA

Untitled-1Ellie Malmin, of Lash, Brow, & Makeup Academy will be speaking about “Iconic Makeup Trends” on Monday, September 21st at 2pm at the Long Beach Convention Center in Long Beach, CA, room 204. This is one of several demonstrations sponsored by the Aesthetics International Association (AIA) at the International […]

DIY: Eyebrow Extensions

Do It Yourself Eyebrow Extensions

Eyebrow Extensions

Have you noticed that everyone today wants the most beautiful, perfect eyebrows? I want to show you how to get that look in the privacy of your own home. That’s right; I’m going to show the technique to eyebrow extension application.

The Tools

Before we get started […]

Eyebrows; the NEW Talk of the Town

Eyebrows: the NEW Talk of the Town

Eyebrow Extension History

I was doing eyebrow extensions in 2007, many years before eyebrow hair extensions and inlays were introduced to the market place. At that time I would tweeze hairs, take the hair I tweezed and glue them on the skin (with a skin safe latex adhesive) where my […]

Do you want to learn how to do perfect eyebrow extensions?

Ellie’s Experience and Expertise in Eyebrow Extensions

I started doing eyebrow extensions in 2007 and at that time the technical skills I had did not match the products that were available on the market. So I spent years developing best practices and technics. What I found was that a lot of companies were and are claiming […]

Do Eyelash Extensions Cause Damage?

By |March 5th, 2015

Do Eyelash Extensions Cause Lash Damage?

The verdict:

For those of you who want to or are thinking about getting eyelash extensions and for those of you performing eyelash extensions, this discussion is for you. So many of you have the number one question […]

Illumask Review

By |February 27th, 2015

Ellie Malmin Reviews Illumask

The product & the claim…

If you’ve spent any time browsing the beauty aisle lately, you’ve no doubt noticed a new product called Illumask. It uses light-emitting diode (LED) to reduce the signs of acne & aging. This kind of […]

The Mother of Beauty

Those in the lash and brow world know Ellie Malmin’s name is synonymous with customer service, education, and of course, beauty. So how did Ellie earn her status and reputation as “mother?”

Ellie Malmin

With more than three decades of experience in the industry, her technique and bedside […]

Cover Up Tattoos with Airbrush Makeup

How to Cover Up Tattoos with Airbrush Makeup: Step-by-Step


Ellie Malmin – Mother of Beauty – February 11, 2015

I had a friend who was going to a swim-suit modeling ask me to please help her cover her tattoos…

I thought this would be an excellent topic to cover. I used an airbrush gun to apply waterproof makeup to […]

What’s New from Ellie this Week? Basic 101 Makeup Application

Basic 101 Makeup Application with Contouring & Highlighting Effect

An easy, fun & fast makeup application you can do in under 5 minutes.


Ellie Malmin – Mother of Beauty – February 3, 2015

This basic 101 makeup application with contouring and highlighting effects is an easy, […]

NEW from Ellie: Eye on Design Series

EYE ON DESIGN: The Secret to Achieving the Best Lash, Brow, and Hair Designs

Correcting facial shapes for best lash, brow, and hair designs.


Ellie Malmin – Mother of Beauty     January 30, 2015


Correcting facial shapes with makeup tricks is a significant part of […]